How Cult Followings are Built

Welcome to Memecoin Culture 101: Where Laughter Meets Loot!

In this post we explore how cult followings are built.

Hey there, crypto enthusiasts and meme lovers! It's your friendly neighborhood community design veteran here, ready to take you on a ride through the world of building a cult following.

After spending six years in the trenches of community design and management, I've seen my fair share of passionate groups form around brands, ideas, and products.

But let me tell you, nothing quite compares to the frenzy of memecoin culture!

Now, you might be wondering, "What does traditional web3 community design have to do with a bunch of degens YOLOing into dog-themed cryptocurrencies?" Well, the similarities are more striking than you might think!

In my years of crafting communities, I've learned that the key ingredients are always the same: a shared purpose, a sense of belonging, and a dash of exclusivity.

Sound familiar? That's because these are the exact same elements that fuel the rocket ships of successful memecoins!

Whether you're building a community around a Fortune 500 brand, a web3 project, or a cryptocurrency named after the latest internet meme, the fundamental principles remain surprisingly consistent.

It's all about creating a space where people feel connected, valued, and part of something bigger than themselves.

That said, let's dive into the art of building a memecoin cult following.

10 Steps to Building a Memecoin Cult Following

Imagine a digital playground where jokes become money, and FOMO is the fuel that powers rocket ships to the moon. That's memecoin culture for ya!

Here's how these crazy coins build their cult followings:

1. Start with a killer meme: These coins pop up from the dankest corners of the internet, often featuring adorable doggos or bizarre catchphrases that make you go "WTF?".

2. Build a community of degens: Create a space where fellow believers can gather, share memes, and HODL together. Think Discord and Telegram channels filled with rocket emojis and "gm" greetings.

3. Embrace the financial nihilism: When traditional finance seems like a rigged game, why not yolo into a coin with a dog's face on it? It's the ultimate middle finger to the system. Resistance narrative much?

4. Craft a compelling narrative: It's not just about gains; it's about being part of a movement. Make your memecoin feel like a revolution, not just a token.

5. Leverage the power of viral marketing: Spread those memes like wildfire across X, TikTok, and Reddit. The more shareable, the better.

6. Create a shared language: Develop your own lingo that makes outsiders go "huh?" and insiders feel like part of an exclusive club. "Wen Lambo?" anyone?

7. Ride the dopamine wave: Celebrate every pump, every new follower, every viral tweet that sends a rush of feel-good chemicals to your brain. It's addictive, fam!

8. Foster an us-vs-them mentality: Nothing brings people together like a common enemy. In this case, it's the boring old world of traditional finance, or perhaps a misguided figure heads, or authority. This doesn’t necessarily mean trying to look good by making something else look bad, instead focus on doing things “the right way!

9. Worship the charismatic leaders: Every cult needs its messiah. Enter the meme prophets who preach the gospel of gains and community power.

10. Believe in the power of collective delusion: When enough people believe in something, it becomes real. That's the magic of memecoins, baby!

Remember, in the land of memecoins, conviction is king, and community is everything.

It's not just about making money; it's about being part of something bigger, funnier, and way more exciting than your average stock market snooze fest.

So, are you ready to join the cult of memes and potentially turn your lunch money into a Lambo? Just remember, in this wild west of crypto, DYOR (Do Your Own Research) and never invest more than you can afford to lose.

Now go forth and meme on, you beautiful degen! 🙌